Sega prepares a Super Game saying: “NFTs are the natural evolution of games”
Sega insists on NFTs despite prior negative reactions
Sega has launched a secret initiative for a “Super Game” and instead of one single game, it seems to be integrated into many different ones, some of which will include cloud and NFT technology.
Meanwhile, the company completely ignored the negative comments of gamers on the NFTs they were preparing and even said they were shelving plans to experiment with them in January last year.
Sega stated that “it is a natural development in future games to have ‘cloud games and NFTs” and that these games will be interactive.
On the Sega Japan site, the company is looking for executives who meet the requirements for the Super Game. The new projects they are preparing will be “triple-A games, multiplatform, with global targeting, in multiple languages and simultaneous release around the world. In other words, you can imagine that the scale of game development will be that of a “global blockbuster”, as they characteristically emphasized.
“Sega offers a wide range of gaming content, including hardware and arcade content, which is made possible by its diverse range of technologies, games that cross SEGA’s complete range of technologies and we will strive to achieve this in our five-year plan. Within the Super Game several titles are developed and while each title will vary, there is no doubt that they will be interactive titles that go beyond the traditional framework of games. For example, in the past, people who played games were called players, but now watching games has become a culture in itself and such people could no longer be called players. I think there is a lot of potential in the relationship between people who play and watch games. We are thinking of creating new entertainment within these possibilities”, added Executive Vice President Shuji Utsumi.
Sega first mentioned the “Super Game” project to investors in May 2021, when it called the initiative a “priority strategy” for the next five years. In November 2021, it announced its plans, saying it was exploring a “strategic alliance” with Xbox to produce “large-scale, global” games that would be built using Microsoft’s Azure cloud platform.
The Japanese company said the deal would be “a key part of Sega’s medium- to long-term strategy”, which it later dubbed the “Super Game”.
“In my department, about 50 people are already in the early stages. We expect the final number of employees to be several hundred,” added Sega general manager Katsuya Hisai.
As for cloud technology and NFTs, Sega producer Masayoshi Kikuchi spoke about how “gaming has a history of expansion through the connection of different cultures and technologies”, such as “social networking and video game promotion”.
“It is a natural extension for the future of gaming. It expands to include new areas such as cloud gaming and NFT. We are also developing the Super Game in terms of how far different games can be connected to each other,” Kikuchi said.